Improve campaign results by leveraging multiple data points
Join us for a 30 minute webinar on how programmatic advertising can help your company speak directly to your target audience effectively and efficiently.
Learn how programmatic adverting is currently used in the housing industry, and how leveraging additional layers of data sources can transform real-world, offline data into actionable targeting segments for digital advertising.
We’ll also provide specific use cases of audience expansion profiling, to help you increase revenue by targeting your premium audience segments wherever they are.
By watching you will learn how to:
- Gain an edge from incorporating offline data in your digital campaigns
- Improve your audience targeting
- Target digital advertisements to the companies and decision makers that matter most to your business
- Reach key decision makers using precise business firmographics
- How to smartly expand your available audience
- Take advantage of geo-fencing to target conference attendees
NOTE: This is replay of a previously recorded HousingWire Webinar.
Original Webinar Date: June 15, 2017
Watch an on-demand replay: